Founder, Alexandra Popa
How /Where did it all begin?
Arriving at fashion lingerie through a desire for personal change, I founded Bordelle – a provocative play on words and an ironic wink between sex and fashion in the lingerie industry – in the autumn of 2007. Having studied for a career in the City, but with a genuine interest and admiration for the fashion industry, the lucrative world of finance was early on abandoned in pursuit of a more creative role.
The idea of Bordelle was fuelled while working on the business side of a small fashion house in London. This experience brought to light the stark difference in innovation between the RTW collections where designers were consistently pushing the boundaries of creativity, and a somewhat more static and overtly frou frou intimate apparel industry.
|0 Product(s) Found|